Professional Experience
Mediapoint Company
Role : Strategic Business Development Executive | Duration : 1 Year
At Mediapoint Company, I served as a Strategic Business Development Executive, where I focused on understanding client expertise, budgets, target demographics, and locations to provide customized job placement solutions and franchise opportunities. I was instrumental in offering over 110 franchise models across six distinct sectors, all developed by Mediapoint. My responsibilities included conducting in-depth market research, analyzing client needs, and crafting strategic recommendations to align with their business objectives and growth potential.
Mobix Media
Role : YouTube Content Strategy Manager | Duration : 1 Year and 2 Months
As a YouTube Content Strategy Manager at Mobix Media, I managed collaborations with over 1,500 influencers, focusing on content development and strategic account management for YouTube. My role involved creating compelling content strategies to enhance visibility, protecting influencer accounts by ensuring compliance with platform guidelines, and providing administrative support to monetize channels effectively. This experience sharpened my skills in digital media strategy, influencer marketing, and maximizing revenue through platform–specific monetization tactics.
Mizalle Brand
Role : Brand Launcher & International Trade Manager | Duration : 2 Years (Ongoing)
I joined Mizalle and quickly progressed to becoming a Brand Launcher, where I took on the critical role of leading market entry strategies for the brand in the UAE. My focus is on establishing and expanding Mizalle’s presence in the UAE by conducting market research, identifying growth opportunities, and building strategic partnerships. My role involves creating comprehensive go-to-market strategies and overseeing the successful launch and growth of the brand in this competitive market.
Leveraging my experience in international business, I also took on the role of International Trade Manager, where I manage export and import operations, optimizing supply chain processes to support Mizalle’s expansion into the UAE market. I am currently working with Newpoint Company to further my engagement in export and import activities, particularly focusing on strategic growth and operations within the UAE.
Key Skills and Experts
Strategic Brand Launch & Market Entry
Proven track record in developing and executing effective market entry strategies and launching brands successfully in the UAE.
Digital Content Strategy & Influencer Marketing
Skilled in managing content creation and monetization strategies for digital platforms, particularly YouTube.
International Trade & Supply Chain Management
Strong background in managing global trade operations, export/import processes, and optimizing supply chains for market expansion in the UAE.
Business Development & Market Analysis
Capable of conducting market research, competitive analysis, and strategic planning to drive business growth.
- Spearheaded the successful launch and expansion of Mizalle in the UAE, significantly enhancing brand presence and market share.
- Managed a network of over 1,500 influencers, optimizing their content and monetization strategies on YouTube to drive engagement and revenue growth.
- Played a key role in offering over 110 franchise models across 6 sectors at Mediapoint Company, contributing to substantial business growth and client satisfaction.
